At ASCA PRIVATE LTD, we strive to exceed our customers' expectations by providing high-quality products and services. As a leading player in the Electronic and telecommunications sector, we have set clear goals and objectives that guide our actions.

Our company's core values are built on trust, integrity, and commitment to excellence. We expect all employees, partners, and stakeholders to uphold these values as they work together towards achieving our shared vision.

We track several key performance indicators to measure our success:

• Customer Satisfaction : We strive for 95% customer satisfaction rate through prompt response times, accurate order fulfillment, and effective communication and we regularly gather feedback through surveys and reviews to ensure we meet our clients' needs and expectations.

• Product Quality : Our products must meet the highest standards of quality, ensuring they are safe, reliable, and efficient. We also monitor quality metrics to maintain high standards for our Electrical, Gaming devices to ensuring they meet industry regulations and client specifications.

• Revenue Growth : We target a revenue growth rate of 15% per annum through strategic partnerships, new market entry, and innovative product offerings and we analyze sales data and trends to evaluate our financial performance and identify areas for expansion and improvement.

By closely monitoring these KPIs, we can continually enhance our operations and drive sustainable growth.

As an employer of choice, we expect all employees to:

• Demonstrate a Strong Work Ethic : Show dedication and commitment to excellence in all tasks, contributing to the overall success of the organization.

• Uphold Our Core Values : Embody trust, integrity, and customer-centricity in every interaction, ensuring that our values are reflected in our work.

• Continuously Develop Skills and Knowledge : Actively seek opportunities for professional growth and stay informed about industry trends to remain competitive and innovative.

• Embrace a Culture of Excellence : Strive for high performance and take pride in delivering quality work that meets or exceeds expectations.

• Foster a Positive Work Environment : Contribute to a supportive and inclusive workplace where everyone feels valued and respected.

By adhering to these expectations, our employees play a crucial role in driving our success and maintaining a positive organizational culture.

We expect our partners to share our vision for growth and success. This includes:

• Demonstrating a Strong Understanding of Our Products and Services : Partners should have a deep knowledge of what we offer to effectively represent and promote our brand.

• Committing to High-Quality Standards and Processes : We seek partners who prioritize quality in their operations and align with our commitment to excellence.

• Collaborating with Us to Achieve Shared Goals and Objectives : A spirit of cooperation and teamwork is essential, as we work together to drive mutual success and reach common objectives.

By embracing these principles, our partners can contribute to a productive and successful partnership.

As a responsible corporate citizen, we recognize the importance of engaging with stakeholders who have an interest in our company's success. We believe that collaboration and open communication with these groups are essential for sustainable growth and positive impact. We expect the following from each stakeholder group:

• Customers : We encourage our customers to provide timely and constructive feedback on our products and services. This feedback is invaluable, as it allows us to identify areas for improvement and innovation. By actively listening to our customers, we can enhance their experience, meet their evolving needs, and ensure that our offerings remain relevant and high-quality. We aim to build strong relationships with our customers, fostering loyalty and trust through consistent engagement.

• Investors : We expect our investors to support our growth initiatives through strategic investments and partnerships. By aligning with our vision and goals, investors can help us expand our operations, enhance our product offerings, and enter new markets. We value transparency and open dialogue with our investors, providing them with regular updates on our performance and growth strategies. Together, we can create a mutually beneficial relationship that drives long-term success.

• Regulatory Bodies : We recognize the critical role of regulatory bodies in ensuring that businesses operate within ethical and legal frameworks. We are committed to complying with all relevant regulations and standards in our industry. This includes adhering to safety, environmental, and operational guidelines to protect our stakeholders and the communities in which we operate. We welcome collaboration with regulatory bodies to ensure that our practices not only meet but exceed compliance requirements, fostering a culture of accountability and responsibility.

By actively engaging with these stakeholders and fostering strong relationships, we can drive mutual success and uphold our commitment to being a responsible corporate citizen.